Retailers thrive on being able to display their products and promotions to customers and often the easiest way to do this is through ins-store displays and point of sale displays. However, most of these displays take a long time to install and replace – which for a large store with constantly evolving promotions and commercial plans, can be a pain.
It can take long enough for head office to communicate range changes and price changes to a large network of stores, but then printing and replacing the graphics in all the stores can be a nightmare and often takes up the time of 1 or 2 members of staff. This stops other jobs and tasks from being carried out for the duration of the change.
Because of the cost, time and difficulty involved in such changes, we developed the Magnetic Wall Quick-Change Graphics System.
It was designed specifically to meet the requirements of retailers for an easy, time-saving way to install and update their in-store point of sale displays and branding.
The quick-change system works on combining a receptive surface (magnetic paint or flexible iron) with printed magnetic sheets (MultiMag or White Vinyl) or alternatively, a magnetic surface with printed receptive material (such as PromoSteel or MultiSteel). You simply peel off the old promotion and attach the new one. The sheets are so lightweight, that this can be done by a single member of staff in less than a minute.
The system makes it easy for you to change displays, so you can update your promotions, manager’s specials or any other message you might want to convey. Because the sheets are magnetic, you can stack sheets atop each other. So you can, for example, print off a number of set promotional message (20% Off etc.) and stick it on top of an existing image – maybe a gondola end or clearance bin.
With a little imagination, it’s easy to see how this can save you both time and money while still allowing you to regularly change your point of sale displays in less than a minute.